{"id":10573,"date":"2022-12-31T07:40:59","date_gmt":"2022-12-31T10:40:59","guid":{"rendered":"https:\/\/herospark.com\/blog\/?p=10573"},"modified":"2025-04-22T16:20:21","modified_gmt":"2025-04-22T19:20:21","slug":"exemplos-de-copy-para-remarketing","status":"publish","type":"post","link":"https:\/\/herospark.com\/blog\/exemplos-de-copy-para-remarketing\/","title":{"rendered":"Exemplos de copy para remarketing: 10 ideias para se inspirar!"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Manter os leads conectados \u00e0 proposta da sua marca ap\u00f3s o primeiro contato \u00e9 um dos grandes desafios em uma estrat\u00e9gia de marketing digital. Por isso, \u00e9 muito importante conhecer exemplos de copy para remarketing e se inspirar.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mas voc\u00ea sabe o que \u00e9 remarketing? Conhece exemplos de copy para remarketing? Sabe como utilizar essa estrat\u00e9gia de forma assertiva?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Neste artigo, vamos explicar o que \u00e9 estrat\u00e9gia de remarketing e como \u00e9 poss\u00edvel criar uma campanha atrativa. Al\u00e9m disso, vamos apresentar alguns exemplos para lhe inspirar nessa jornada.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Quer conferir? Ent\u00e3o continue a leitura!&nbsp;<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_45_2 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">O que voc&ecirc; ver&aacute;:<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"ez-toc-toggle-icon-1\"><label for=\"item-6a8d1e9ad1e9b\" aria-label=\"Table of Content\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><input style='display:none' type=\"checkbox\" id=\"item-6a8d1e9ad1e9b\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/herospark.com\/blog\/exemplos-de-copy-para-remarketing\/#O_que_e_remarketing\" title=\"O que \u00e9 remarketing?\">O que \u00e9 remarketing?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/herospark.com\/blog\/exemplos-de-copy-para-remarketing\/#10_Exemplos_de_copy_para_remarketing\" title=\"10 Exemplos de copy para remarketing&nbsp;\">10 Exemplos de copy para remarketing&nbsp;<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/herospark.com\/blog\/exemplos-de-copy-para-remarketing\/#1_Oi_Solucoes\" title=\"1. Oi Solu\u00e7\u00f5es\">1. Oi Solu\u00e7\u00f5es<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/herospark.com\/blog\/exemplos-de-copy-para-remarketing\/#2_Banco_do_Brasil\" title=\"2. Banco do Brasil\">2. Banco do Brasil<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/herospark.com\/blog\/exemplos-de-copy-para-remarketing\/#3_Jeep\" title=\"3. Jeep\">3. Jeep<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/herospark.com\/blog\/exemplos-de-copy-para-remarketing\/#4_Allianz\" title=\"4. Allianz\">4. Allianz<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/herospark.com\/blog\/exemplos-de-copy-para-remarketing\/#5_Nebacetin\" title=\"5. Nebacetin\">5. Nebacetin<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/herospark.com\/blog\/exemplos-de-copy-para-remarketing\/#6_O_Boticario\" title=\"6. O Botic\u00e1rio\">6. O Botic\u00e1rio<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/herospark.com\/blog\/exemplos-de-copy-para-remarketing\/#7_Nestle\" title=\"7. Nestl\u00e9\">7. Nestl\u00e9<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/herospark.com\/blog\/exemplos-de-copy-para-remarketing\/#8_Bet365\" title=\"8. Bet365\">8. Bet365<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/herospark.com\/blog\/exemplos-de-copy-para-remarketing\/#9_Adobe\" title=\"9. Adobe\">9. Adobe<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/herospark.com\/blog\/exemplos-de-copy-para-remarketing\/#10_BRF\" title=\"10. BRF\">10. BRF<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/herospark.com\/blog\/exemplos-de-copy-para-remarketing\/#Como_fazer_copy_de_remarketing\" title=\"Como fazer copy de remarketing?\">Como fazer copy de remarketing?<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/herospark.com\/blog\/exemplos-de-copy-para-remarketing\/#1_Conheca_sua_persona\" title=\"1. Conhe\u00e7a sua persona&nbsp;\">1. Conhe\u00e7a sua persona&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/herospark.com\/blog\/exemplos-de-copy-para-remarketing\/#2_Aposte_na_objetividade\" title=\"2. Aposte na objetividade\">2. Aposte na objetividade<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/herospark.com\/blog\/exemplos-de-copy-para-remarketing\/#3_Saiba_contornar_as_objecoes\" title=\"3. Saiba contornar as obje\u00e7\u00f5es\">3. Saiba contornar as obje\u00e7\u00f5es<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/herospark.com\/blog\/exemplos-de-copy-para-remarketing\/#4_Crie_uma_CTA_atraente\" title=\"4. Crie uma CTA atraente\">4. Crie uma CTA atraente<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"O_que_e_remarketing\"><\/span>O que \u00e9 remarketing?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A jornada at\u00e9 a convers\u00e3o de um lead em cliente pode ser longa, dependendo das caracter\u00edsticas do seu p\u00fablico-alvo. Por isso, \u00e9 muito comum eles precisarem ser lembrados com uma maior const\u00e2ncia sobre o seu produto.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">E uma das formas de manter essa chama de interesse acessa nos seus leads \u00e9 por meio dos <a href=\"https:\/\/herospark.com\/blog\/trafego-pago-para-iniciantes\/\"><strong>an\u00fancios pagos<\/strong><\/a><strong> bem segmentados e com alvo ajustado para quem j\u00e1 demonstrou algum interesse na sua marca.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Essa estrat\u00e9gia \u00e9 conhecida no <a href=\"https:\/\/herospark.com\/blog\/marketing-digital-para-iniciantes\/\">marketing digital<\/a> como remarketing, ou seja, campanhas com an\u00fancios que v\u00e3o aparecer em p\u00e1ginas da internet que seu lead costuma acessar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Na pr\u00e1tica, o remarketing \u00e9 uma maneira dele n\u00e3o esquecer o desejo inicial, aquele despertado no primeiro contato com sua marca.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Portanto, o objetivo do remarketing \u00e9 aumentar a convers\u00e3o em vendas marcando presen\u00e7a durante a navega\u00e7\u00e3o dos seus leads na rede mundial de computadores.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"O que \u00e9 Remarketing? Como Funciona? e Benef\u00edcios da estrat\u00e9gia\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/3rYcfY8SH6I?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"10_Exemplos_de_copy_para_remarketing\"><\/span>10 Exemplos de copy para remarketing&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Como voc\u00ea j\u00e1 deve ter percebido, uma estrat\u00e9gia de remarketing \u00e9 cercada de muita t\u00e9cnica para manter o lead aquecido por onde quer que ele v\u00e1 na internet.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dessa forma, para lhe inspirar na constru\u00e7\u00e3o da sua estrat\u00e9gia, listamos abaixo alguns exemplos de copy para remarketing que seguem boas pr\u00e1ticas voltadas para esse tipo de conte\u00fado. Veja:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Oi_Solucoes\"><\/span>1. Oi Solu\u00e7\u00f5es<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img  decoding=\"async\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"print de tela com exemplo de copy\"  class=\"wp-image-10574 pk-lazyload\"  width=\"700\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 963px) 100vw, 963px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-1.jpg\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-1.jpg 963w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-1-300x78.jpg 300w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-1-768x199.jpg 768w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-1-390x101.jpg 390w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-1-820x213.jpg 820w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-1-150x39.jpg 150w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">A felicidade da mulher, olhando para uma tela que parece ilumin\u00e1-la, complementa bem a frase da campanha de remarketing da Oi Solu\u00e7\u00f5es.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Isso porque o p\u00fablico-alvo \u00e9 do mundo corporativo e a dor a ser sanada \u00e9 a falta de inova\u00e7\u00e3o, sendo remediada pela simplifica\u00e7\u00e3o que o digital pode oferecer.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Banco_do_Brasil\"><\/span>2. Banco do Brasil<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img  decoding=\"async\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"print de tela com exemplo de copy\"  class=\"wp-image-10575 pk-lazyload\"  width=\"700\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 1168px) 100vw, 1168px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-2.jpg\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-2.jpg 1168w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-2-300x22.jpg 300w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-2-1024x74.jpg 1024w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-2-768x55.jpg 768w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-2-390x28.jpg 390w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-2-820x59.jpg 820w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-2-150x11.jpg 150w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Campanhas criadas na \u00e9poca de final de ano costumam utilizar <a href=\"https:\/\/herospark.com\/blog\/gatilhos-mentais-para-vendas\/\">gatilhos mentais<\/a> atrelados \u00e0 empatia e afetividade, como no caso dessa campanha de remarketing do Banco do Brasil.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Em uma<strong> frase que utiliza muita objetividade<\/strong>, o banco se posiciona como parceiro dos leads, deixando nas entrelinhas que vai estar l\u00e1 para o seu usu\u00e1rio independente do que aconte\u00e7a no novo ano.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Jeep\"><\/span>3. Jeep<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img  decoding=\"async\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"print de tela com exemplo de copy\"  class=\"wp-image-10576 pk-lazyload\"  width=\"700\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 1218px) 100vw, 1218px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-3.jpg\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-3.jpg 1218w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-3-300x62.jpg 300w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-3-1024x212.jpg 1024w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-3-768x159.jpg 768w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-3-390x81.jpg 390w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-3-820x170.jpg 820w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-3-1180x244.jpg 1180w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-3-150x31.jpg 150w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Entre os&nbsp; bons exemplos de copy para remarketing podemos citar a campanha de remarketing da Jeep para impulsionar vendas do seu modelo Commander.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Com um p\u00fablico voltado para um esp\u00edrito aventureiro, mas que n\u00e3o abre m\u00e3o do conforto, a marca ressalta esse atributo na imagem e realiza uma oferta promocional na copy.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Allianz\"><\/span>4. Allianz<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img  decoding=\"async\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"print de tela com exemplo de copy\"  class=\"wp-image-10577 pk-lazyload\"  width=\"700\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 779px) 100vw, 779px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-4.jpg\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-4.jpg 779w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-4-300x188.jpg 300w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-4-768x482.jpg 768w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-4-390x245.jpg 390w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-4-150x94.jpg 150w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Utilizando imagens inspiradoras, como uma praia e a campe\u00e3 ol\u00edmpica da maratona aqu\u00e1tica Ana Marcela Cunha, a seguradora Allianz <strong>utiliza como gatilho a urg\u00eancia<\/strong> que os leads t\u00eam em aproveitar o melhor da vida.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A marca ent\u00e3o se oferece como a garantia que o seu cliente pode sim viver tudo o que quiser, pois estar\u00e1 assegurado.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Nebacetin\"><\/span>5. Nebacetin<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img  fetchpriority=\"high\"  decoding=\"async\"  width=\"300\"  height=\"252\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAASwAAAD8AQMAAAD3+gutAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAACBJREFUaN7twYEAAAAAw6D5U1\/gCFUBAAAAAAAAAADANyZkAAHOg+Z0AAAAAElFTkSuQmCC\"  alt=\"print de tela com exemplo de copy\"  class=\"wp-image-10578 pk-lazyload\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 300px) 100vw, 300px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-5.jpg\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-5.jpg 300w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-5-150x126.jpg 150w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Frases de efeito tamb\u00e9m podem ser um bom exemplo de copy de remarketing, como demonstra a campanha da pomada Nebacetin.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A frase utilizada indica que o uso da pomada \u00e9 o melhor m\u00e9todo de cuidar de um machucado, ativando um <strong>gatilho de <\/strong><a href=\"https:\/\/herospark.com\/blog\/autoridade-digital\/\"><strong>autoridade<\/strong><\/a><strong>.&nbsp;<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_O_Boticario\"><\/span>6. O Botic\u00e1rio<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img  decoding=\"async\"  width=\"301\"  height=\"249\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAS0AAAD5AQMAAABI9fEgAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAACBJREFUaN7twQENAAAAwqD3T20ON6AAAAAAAAAAAAA4MCXvAAG4\/BXNAAAAAElFTkSuQmCC\"  alt=\"print de tela com exemplo de copy\"  class=\"wp-image-10579 pk-lazyload\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 301px) 100vw, 301px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-6.jpg\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-6.jpg 301w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-6-150x124.jpg 150w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Como j\u00e1 citamos anteriormente, an\u00fancios de final de ano costumam utilizar bastante o <strong>gatilho da afetividade<\/strong> e n\u00e3o \u00e9 diferente nesta campanha de remarketing da O Botic\u00e1rio.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O an\u00fancio propaga a hashtag \u201cEspalhe Amor\u201d, que de maneira sutil atrela a a\u00e7\u00e3o de distribuir afeto ao presentear com kits de produtos da marca.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"7_Nestle\"><\/span>7. Nestl\u00e9<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img  decoding=\"async\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"print de tela com exemplo de copy\"  class=\"wp-image-10580 pk-lazyload\"  width=\"700\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 725px) 100vw, 725px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-7.jpg\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-7.jpg 725w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-7-300x36.jpg 300w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-7-390x46.jpg 390w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-7-150x18.jpg 150w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">A Nestl\u00e9 escolheu por agu\u00e7ar seus leads por meio de uma campanha atrelada \u00e0s suas famosas promo\u00e7\u00f5es.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">No an\u00fancio vale a pena destacar como todo o texto est\u00e1 voltado para impulsionar a <a href=\"https:\/\/herospark.com\/blog\/cta\/\">CTA<\/a>, que redireciona os leads para a p\u00e1gina da marca.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"8_Bet365\"><\/span>8. Bet365<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img  decoding=\"async\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"print de tela com exemplo de copy\"  class=\"wp-image-10581 pk-lazyload\"  width=\"700\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 1218px) 100vw, 1218px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-8.jpg\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-8.jpg 1218w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-8-300x47.jpg 300w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-8-1024x160.jpg 1024w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-8-768x120.jpg 768w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-8-390x61.jpg 390w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-8-820x128.jpg 820w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-8-1180x184.jpg 1180w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-8-150x23.jpg 150w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Outro destaque entre os exemplos de copy para remarketing \u00e9 a campanha do site de apostas Bet365.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O atrativo do an\u00fancio est\u00e1 na oferta de b\u00f4nus de at\u00e9 R$200 para quem se cadastrar na plataforma, o que com certeza enche os olhos de quem busca <a href=\"https:\/\/www.edools.com\/o-que-fazer-para-ganhar-dinheiro\/\">ganhar dinheiro na internet<\/a>.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"9_Adobe\"><\/span>9. Adobe<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img  decoding=\"async\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"print de tela com exemplo de copy\"  class=\"wp-image-10582 pk-lazyload\"  width=\"700\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 728px) 100vw, 728px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-9.jpg\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-9.jpg 728w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-9-300x42.jpg 300w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-9-390x55.jpg 390w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-9-150x21.jpg 150w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">A escassez do tempo e a praticidade s\u00e3o os elementos que se destacam na copy de remarketing da Adobe para oferecer o seu produto Adobe Creative Cloud.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Al\u00e9m disso, o an\u00fancio tamb\u00e9m conta com um est\u00edmulo extra, que \u00e9 o anseio por mais qualifica\u00e7\u00e3o, buscado pelos leads.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"10_BRF\"><\/span>10. BRF<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img  decoding=\"async\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"print de tela com exemplo de copy\"  class=\"wp-image-10583 pk-lazyload\"  width=\"700\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 971px) 100vw, 971px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-10.jpg\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-10.jpg 971w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-10-300x77.jpg 300w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-10-768x198.jpg 768w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-10-390x100.jpg 390w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-10-820x211.jpg 820w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplo-de-copy-para-remarketing-10-150x39.jpg 150w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Ao inv\u00e9s de apresentar um \u00fanico produto, a BRF tamb\u00e9m aposta no afeto despertado pelas festas de final de ano e utiliza uma frase para <strong>demonstrar sua autoridade<\/strong> no ramo aliment\u00edcio, destacando os 88 anos da marca.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Como_fazer_copy_de_remarketing\"><\/span>Como fazer copy de remarketing?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Para realizar uma estrat\u00e9gia de remarketing de sucesso, \u00e9 necess\u00e1rio construir uma copy de vendas atrativa. Mas voc\u00ea sabe como isso \u00e9 poss\u00edvel?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para lhe auxiliar na cria\u00e7\u00e3o, listamos abaixo algumas dicas essenciais para voc\u00ea escrever bons exemplos de copy para remarketing. Confira:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Conheca_sua_persona\"><\/span>1. Conhe\u00e7a sua persona&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">O primeiro passo para a constru\u00e7\u00e3o de boas copys para remarketing \u00e9 conhecer bem o seu <a href=\"https:\/\/herospark.com\/blog\/publico-alvo\/\">p\u00fablico-alvo<\/a> e definir uma <a href=\"https:\/\/herospark.com\/blog\/gerador-de-personas\/\">persona<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">S\u00e3o essas informa\u00e7\u00f5es que v\u00e3o lhe auxiliar no acerto do tom e voz da campanha, utilizando as palavras que de fato geram desejo no seus clientes em potencial.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Al\u00e9m disso, a defini\u00e7\u00e3o da persona tamb\u00e9m<strong> torna mais assertiva a segmenta\u00e7\u00e3o dos an\u00fancios<\/strong>, levando seu conte\u00fado a quem realmente o deseja.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Aposte_na_objetividade\"><\/span>2. Aposte na objetividade<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ao observar bons exemplos de copy para remarketing, voc\u00ea vai perceber que a estrutura \u00e9 bem objetiva, sem muitos rodeios.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Leve em considera\u00e7\u00e3o que normalmente os an\u00fancios em banners de sites s\u00e3o din\u00e2micos e voc\u00ea precisa capturar a aten\u00e7\u00e3o do seu cliente em potencial de maneira r\u00e1pida.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Saiba_contornar_as_objecoes\"><\/span>3. Saiba contornar as obje\u00e7\u00f5es<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">As obje\u00e7\u00f5es em compras s\u00e3o uma constante que sempre deve entrar na f\u00f3rmula de cria\u00e7\u00e3o de uma copy. Assim, para combat\u00ea-las, \u00e9 preciso despertar n\u00e3o apenas um desejo, mas a <strong>sensa\u00e7\u00e3o de necessidade.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para isso, utilize palavras e imagens que demonstrem aspectos como:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Empatia com a dor dos leads;<\/li>\n\n\n\n<li>Conhecimento sobre o tema;<\/li>\n\n\n\n<li>Gatilhos mentais para despertar emo\u00e7\u00f5es.&nbsp;<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Crie_uma_CTA_atraente\"><\/span>4. Crie uma CTA atraente<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Outra dica muito importante na hora de criar uma copy de remarketing \u00e9 propor uma chamada para a\u00e7\u00e3o atraente e n\u00e3o deixar os leads pensarem duas vezes antes de apertar o bot\u00e3o de redirecionamento.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Uma boa CTA pode contar com alguns elemento essenciais, como:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Uma pergunta;<\/li>\n\n\n\n<li>Uma oferta;<\/li>\n\n\n\n<li>Uma vantagem.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Agora que voc\u00ea j\u00e1 conhece exemplos de copy para remarketing, que tal aprender a escrever suas pr\u00f3prias campanhas e encantar seus leads?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para isso, <strong>conhe\u00e7a a Certifica\u00e7\u00e3o de Copywriter com Natanael Oliveira<\/strong>, um conte\u00fado exclusivo da HeroSpark Academy que conta com uma apresenta\u00e7\u00e3o online de um dos maiores especialistas em t\u00e9cnicas de copy do pa\u00eds.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">S\u00e3o 5 m\u00f3dulos de apresenta\u00e7\u00e3o com os mais diversos conte\u00fados, em uma trilha de conhecimento imperd\u00edvel para quem deseja transformar palavras em vendas.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Portanto, n\u00e3o espere mais! <a href=\"https:\/\/herospark.com\/academia\/cursos\/certificacao-de-copywriter\/?utm_medium=page-post-link&amp;utm_source=blog-herospark&amp;utm_campaign=blog-herospark-exemplosdecopypararemarketing\">Comece agora<\/a> sua Certifica\u00e7\u00e3o de Copywriter na HeroSpark Academy e impulsione seus resultados no mercado digital.<\/p>\n","protected":false},"excerpt":{"rendered":"Manter os leads conectados &agrave; proposta da sua marca ap&oacute;s o primeiro contato &eacute; um dos grandes desafios em uma estrat&eacute;gia de marketing digital. Por isso, &eacute; muito importante conhecer&hellip;\n","protected":false},"author":63,"featured_media":10585,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_uag_custom_page_level_css":"","footnotes":""},"categories":[2518,2068],"tags":[4065,2585,4064],"yst_prominent_words":[565,1306,563,689,1369,166],"class_list":["post-10573","post","type-post","status-publish","format-standard","has-post-thumbnail","category-copywriting","category-marketing-digital","tag-copy-para-remarketing","tag-copywriting","tag-exemplos-de-copy-para-remarketing"],"acf":[],"uagb_featured_image_src":{"full":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplos-de-copy-para-remarketing.jpg",1200,628,false],"thumbnail":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplos-de-copy-para-remarketing-150x150.jpg",150,150,true],"medium":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplos-de-copy-para-remarketing-300x157.jpg",300,157,true],"medium_large":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplos-de-copy-para-remarketing-768x402.jpg",768,402,true],"large":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplos-de-copy-para-remarketing-1024x536.jpg",1024,536,true],"1536x1536":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplos-de-copy-para-remarketing.jpg",1200,628,false],"2048x2048":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplos-de-copy-para-remarketing.jpg",1200,628,false],"pk-small":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplos-de-copy-para-remarketing-80x80.jpg",80,80,true],"pk-thumbnail":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplos-de-copy-para-remarketing-300x225.jpg",300,225,true],"cs-small":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplos-de-copy-para-remarketing-80x80.jpg",80,80,true],"cs-intermediate":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplos-de-copy-para-remarketing-240x180.jpg",240,180,true],"cs-thumbnail":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplos-de-copy-para-remarketing-390x290.jpg",390,290,true],"cs-thumbnail-uncropped":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplos-de-copy-para-remarketing-390x204.jpg",390,204,true],"cs-medium":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplos-de-copy-para-remarketing-820x429.jpg",820,429,true],"cs-large":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplos-de-copy-para-remarketing-1180x618.jpg",1180,618,true],"web-stories-poster-portrait":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplos-de-copy-para-remarketing-640x628.jpg",640,628,true],"web-stories-publisher-logo":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplos-de-copy-para-remarketing-96x96.jpg",96,96,true],"web-stories-thumbnail":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/12\/exemplos-de-copy-para-remarketing-150x79.jpg",150,79,true]},"uagb_author_info":{"display_name":"Nilson Filatieri","author_link":"https:\/\/herospark.com\/blog\/author\/nilson\/"},"uagb_comment_info":0,"uagb_excerpt":"Manter os leads conectados &agrave; proposta da sua marca ap&oacute;s o primeiro contato &eacute; um dos grandes desafios em uma estrat&eacute;gia de marketing digital. Por isso, &eacute; muito importante conhecer&hellip;","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v14.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Exemplos de copy para remarketing: 10 ideias para se inspirar!<\/title>\n<meta name=\"description\" content=\"Exemplos de copy para remarketing: 1. Oi Solu\u00e7\u00f5es 2. Banco do Brasil 3. Jeep 4. Allianz 5. Nebacetin 6. O Botic\u00e1rio 7. 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