{"id":3062,"date":"2021-04-12T17:38:06","date_gmt":"2021-04-12T20:38:06","guid":{"rendered":"https:\/\/herospark.com\/blog\/?p=3062"},"modified":"2025-04-22T15:54:28","modified_gmt":"2025-04-22T18:54:28","slug":"hashtags-mais-usadas","status":"publish","type":"post","link":"https:\/\/herospark.com\/blog\/hashtags-mais-usadas\/","title":{"rendered":"Descubra as hashtags mais usadas no Instagram"},"content":{"rendered":"\n<p><span style=\"font-weight: 400\">Voc\u00ea conhece a import\u00e2ncia de incluir <\/span><span style=\"font-weight: 400\">hashtags<\/span><span style=\"font-weight: 400\"> mais usadas nas suas redes sociais? Essas tags tiveram o seu in\u00edcio no Twitter e atualmente podemos v\u00ea-las em quase todas as outras redes sociais, como Facebook, Tik Tok, LinkedIn e Instagram.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Ou seja, com o tempo, tornou-se muito mais f\u00e1cil utiliz\u00e1-las e obter os seus benef\u00edcios. Por\u00e9m, \u00e9 preciso ter cuidado na escolha das hashtags, j\u00e1 que elas podem ter resultados bem diferentes entre as <\/span><span style=\"font-weight: 400\">redes sociais<\/span><span style=\"font-weight: 400\">. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Aquelas que fazem sucesso entre os usu\u00e1rios do Instagram podem n\u00e3o ter o mesmo efeito no Facebook, por exemplo, al\u00e9m de existirem as que s\u00e3o banidas.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Neste conte\u00fado, voc\u00ea vai entender sobre o uso das hashtags nas redes sociais e os benef\u00edcios de escolher as melhores. Acompanhe!<\/span><\/p>\n\n\n\n<p class=\"has-text-align-center\"><span style=\"font-weight: 400\"><strong>Quer alcan\u00e7ar seu p\u00fablico de acordo com o seu nicho de mercado? Para isso, confira nossas solu\u00e7\u00f5es de neg\u00f3cio, crie sua conta agora mesmo, <\/strong><\/span><b><strong>e receba a transforma\u00e7\u00e3o digital para tornar suas redes sociais <\/strong><\/b><strong>mais lucrativa e atrativa. <\/strong><\/p>\n\n\n\n\n\t\t\t\t\t<script>\n\t\t\t\t\t\twindow.hsFormsOnReady = window.hsFormsOnReady || [];\n\t\t\t\t\t\twindow.hsFormsOnReady.push(()=>{\n\t\t\t\t\t\t\thbspt.forms.create({\n\t\t\t\t\t\t\t\tportalId: 734319,\n\t\t\t\t\t\t\t\tformId: \"da4b7d7d-16bd-49b3-993f-84e4da66838c\",\n\t\t\t\t\t\t\t\ttarget: \"#hbspt-form-1782149014000-7682428715\",\n\t\t\t\t\t\t\t\tregion: \"na1\",\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t})});\n\t\t\t\t\t<\/script>\n\t\t\t\t\t<div class=\"hbspt-form\" id=\"hbspt-form-1782149014000-7682428715\"><\/div>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_45_2 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">O que voc&ecirc; ver&aacute;:<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"ez-toc-toggle-icon-1\"><label for=\"item-6a396f9696969\" aria-label=\"Table of Content\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><input style='display:none' type=\"checkbox\" id=\"item-6a396f9696969\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/herospark.com\/blog\/hashtags-mais-usadas\/#Quais_sao_as_hashtags_mais_usadas\" title=\"Quais s\u00e3o as hashtags mais usadas?\">Quais s\u00e3o as hashtags mais usadas?<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/herospark.com\/blog\/hashtags-mais-usadas\/#Hashtags_mais_usadas_por_segmento\" title=\"Hashtags mais usadas por segmento\">Hashtags mais usadas por segmento<\/a><ul class='ez-toc-list-level-4'><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/herospark.com\/blog\/hashtags-mais-usadas\/#Educacao\" title=\"Educa\u00e7\u00e3o\">Educa\u00e7\u00e3o<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/herospark.com\/blog\/hashtags-mais-usadas\/#Setor_automotivo\" title=\"Setor automotivo\">Setor automotivo<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/herospark.com\/blog\/hashtags-mais-usadas\/#i\" title=\"&nbsp;\">&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/herospark.com\/blog\/hashtags-mais-usadas\/#Decoracao\" title=\"Decora\u00e7\u00e3o\">Decora\u00e7\u00e3o<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/herospark.com\/blog\/hashtags-mais-usadas\/#i-2\" title=\"&nbsp;\">&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/herospark.com\/blog\/hashtags-mais-usadas\/#Influenciadores\" title=\"Influenciadores\">Influenciadores<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/herospark.com\/blog\/hashtags-mais-usadas\/#Financas\" title=\"Finan\u00e7as\">Finan\u00e7as<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/herospark.com\/blog\/hashtags-mais-usadas\/#Beleza_e_moda\" title=\"Beleza e moda\">Beleza e moda<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/herospark.com\/blog\/hashtags-mais-usadas\/#Saude\" title=\"Sa\u00fade\">Sa\u00fade<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/herospark.com\/blog\/hashtags-mais-usadas\/#Tecnologia\" title=\"Tecnologia\">Tecnologia<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/herospark.com\/blog\/hashtags-mais-usadas\/#Quais_sao_as_hashtags_mais_usadas_no_empreendedorismo\" title=\"Quais s\u00e3o as hashtags mais usadas no empreendedorismo?\">Quais s\u00e3o as hashtags mais usadas no empreendedorismo?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/herospark.com\/blog\/hashtags-mais-usadas\/#Como_escolher_as_melhores_hashtags\" title=\"Como escolher as melhores hashtags?\">Como escolher as melhores hashtags?<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/herospark.com\/blog\/hashtags-mais-usadas\/#Hashtags_locais\" title=\"Hashtags locais\">Hashtags locais<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/herospark.com\/blog\/hashtags-mais-usadas\/#Quantas_hashtags_usar\" title=\"Quantas hashtags usar?\">Quantas hashtags usar?<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Quais_sao_as_hashtags_mais_usadas\"><\/span><b>Quais s\u00e3o as hashtags mais usadas?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400\">Hashtag, tamb\u00e9m conhecida como jogo da velha (#) ou cerquilha, \u00e9 uma palavra ou frase sem espa\u00e7os, usada nas redes sociais. Elas se tornam hiperlinks e redirecionam o usu\u00e1rio para v\u00e1rias publica\u00e7\u00f5es relacionadas.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Essa estrat\u00e9gia de <\/span><a href=\"https:\/\/herospark.com\/blog\/o-que-e-marketing-digital\/\"><span style=\"font-weight: 400\">marketing digital<\/span><\/a><span style=\"font-weight: 400\"> faz com que o conte\u00fado que voc\u00ea cria tenha mais alcance e gere impacto sobre o maior n\u00famero de pessoas poss\u00edvel.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Usar hashtags \u00e9 de gra\u00e7a e pode ser feito em quaisquer publica\u00e7\u00f5es feitas nas redes sociais. A plataforma na qual o uso de hashtags \u00e9 mais popular \u00e9 no Instagram, que hospeda milh\u00f5es de publica\u00e7\u00f5es feitas diariamente e estratifica as tags por volume, tipo, idioma etc.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Ao digitar uma palavra-chave com o s\u00edmbolo # ela se torna um hiperlink e, quando outros usu\u00e1rios clicam nessa hashtag, eles s\u00e3o redirecionados a diversos conte\u00fados j\u00e1 publicados sobre aquele determinado tema. Por isso, essas mesmas hashtags podem ser o motivo de ajudar o seu conte\u00fado a viralizar na web.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">No LinkedIn, no qual as publica\u00e7\u00f5es do feed s\u00f3 podem ter 1300 caracteres (diferente dos 2200 caracteres do Instagram), voc\u00ea pode encontrar muitos usu\u00e1rios que aproveitam o espa\u00e7o inserindo a cerquilha entre as palavras, em vez de incluir hashtags no final do post. Dessa maneira, a <em>#legenda fica nesse #formato<\/em>.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Todo m\u00e9todo que coloque hashtags em boas posi\u00e7\u00f5es \u00e9 v\u00e1lido, uma vez que gera chances maiores de conquistar a aten\u00e7\u00e3o do p\u00fablico-alvo.<\/span><\/p>\n\n\n\n    <div\n      style=\"background: #262626; background-size: cover; background-position: top center; padding: 20px 30px; text-align: center;\"\n    ><p\n        style=\"color: white; font-size: 2rem; font-weight: bold; margin: 0; margin-top: 10px;\"\n      >Para al\u00e9m das hashtags!\n      <\/p>\n      <p\n        style=\"color: white; font-size: 1.2rem; margin: 20px 0;\"\n      >Descubra como gerar convers\u00f5es com os modelos de an\u00fancios que geram resultados de verdade. Conhe\u00e7a 42 modelos de an\u00fancios que convertem.<\/p>\n      \n      <a\n        href=\"https:\/\/contents.herospark.com\/pt-br\/modelos-de-anuncios-que-convertem\/?utm_source=hashtagsmaisusadas\"\n        target=\"_blank\"\n        style=\"background: #FF305C; border: 2px solid #FF305C; color: white; text-decoration: none; padding: 8px 16px; display: inline-block;\"\n      >Quero ver os modelos gr\u00e1tis<\/a>\n    \n    <\/div>\n  \n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Hashtags_mais_usadas_por_segmento\"><\/span><span style=\"font-weight: 400\">Hashtags mais usadas por segmento<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400\">Diariamente, podemos utilizar infinitas hashtags em nossas publica\u00e7\u00f5es. Pensando nisso, conhecer as hashtags mais populares dos segmentos de mercado (especialmente no Instagram) \u00e9 muito importante.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Confira lista a seguir, da TagsFinder, e aplique-as nas suas publica\u00e7\u00f5es para melhorar a sua<\/span> <a href=\"https:\/\/herospark.com\/blog\/taxa-de-conversao\/\"><span style=\"font-weight: 400\">m\u00e9trica<\/span><\/a><span style=\"font-weight: 400\"> de alcance:<\/span><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Educacao\"><\/span><span style=\"font-weight: 400\">Educa\u00e7\u00e3o<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400\">#escola<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#educacao<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#professores<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#estudante<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#educa\u00e7\u00e3o&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#enem&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#concurseira&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#estudaquepassa&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#concurseiro&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#enem2022&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#estudos&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#concursopublico<\/span><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Setor_automotivo\"><\/span><span style=\"font-weight: 400\">Setor automotivo<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400\">#autope\u00e7as<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#oficina<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#carros<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#borracharia<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#motos&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#carro<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#instacar&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#carronovo&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#moto&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#ve\u00edculos&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#motor&nbsp;<\/span><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"i\"><\/span>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Decoracao\"><\/span><span style=\"font-weight: 400\">Decora\u00e7\u00e3o<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400\">#instadecor<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#decor<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#arquitetura&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#pinturadeparede&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#moveis&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#pintor&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#marcenaria&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#pinturas&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#designdeinteriores&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#homedecor&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#interiordesign&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#casa<\/span><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"i-2\"><\/span>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Influenciadores\"><\/span><span style=\"font-weight: 400\">Influenciadores<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400\">#digitalinfluencer<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#influencer<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#blogger&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#influenciadores&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#influencers&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#marketingdigital&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#influencia&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#influenciadoradigital<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#blog&nbsp;<\/span><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Financas\"><\/span><span style=\"font-weight: 400\">Finan\u00e7as<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400\">#investimento&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#empreendedorismo&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#business&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#financas&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#financaspessoais&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#investir&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#liberdadefinanceira&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#trader&nbsp;<\/span><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Beleza_e_moda\"><\/span><span style=\"font-weight: 400\">Beleza e moda<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400\">#instafashion<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#maquiagem<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#hair&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#fashion&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#moda&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#makeup&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#barbershop&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#haircut&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#lookdodia&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#beauty&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#makeuptutorial<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#barberlife&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#tendencia&nbsp;<\/span><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Saude\"><\/span><span style=\"font-weight: 400\">Sa\u00fade<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400\">#gym&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#fit&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#academia&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#lifestyle&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#foco&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#dieta&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#bemestar&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#muscula\u00e7\u00e3o&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#vidasaudavel&nbsp;<\/span><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tecnologia\"><\/span><span style=\"font-weight: 400\">Tecnologia<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400\">#servi\u00e7osdigitais<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#ti<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#tecnologia&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#fortnite<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#internet&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#aplicativo&nbsp;<\/span><\/li>\n<\/ul>\n\n\n\n<p>Para saber como engajar e vender mais no Instagram, veja o v\u00eddeo abaixo:<\/p>\n\n\n<p><iframe title=\"Saiba como ENGAJAR E VENDER MAIS no Instagram \ud83e\udde0\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/vZjtzOULUeY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Quais_sao_as_hashtags_mais_usadas_no_empreendedorismo\"><\/span><b>Quais s\u00e3o as hashtags mais usadas no empreendedorismo?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400\">Novamente, mesmo no nicho do empreendedorismo, existem muitas op\u00e7\u00f5es de hashtags. Ent\u00e3o vale a pena conhecer as mais \u00fateis, que ajudam a ter mais visitantes e, em consequ\u00eancia disso, maior quantidade de <\/span><a href=\"https:\/\/www.organicadigital.com\/blog\/vendas\/\"><span style=\"font-weight: 400\">vendas<\/span><\/a><span style=\"font-weight: 400\">. Conhe\u00e7a algumas delas:<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400\">#empreendedorismo&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#empreender&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#marketingdigital&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#foco&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#marketing&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#publicidade&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#empreendedor&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#negocios&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#empreendedorismodigital&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#business&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#coach&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#empreendertransforma&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#empreendedordigital&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#vendas&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#lideran\u00e7a&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#mindset&nbsp;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">#empreendedorismo&nbsp;&nbsp;<\/span><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Como_escolher_as_melhores_hashtags\"><\/span><b>Como escolher as melhores hashtags?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400\">Para encontrar quais as hashtags no Instagram mais populares e em outras redes sociais, voc\u00ea pode digitar os termos no campo de busca e a pr\u00f3pria rede dar\u00e1 as melhores sugest\u00f5es, das palavras mais \u2018quentes\u2019 ou em alta.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Al\u00e9m disso, as plataformas tamb\u00e9m apresentam, normalmente, a quantidade de ocorr\u00eancias que cada uma delas possui. Funciona de forma semelhante ao autocomplete do Google.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Inclusive, \u00e9 muito importante que voc\u00ea conhe\u00e7a o seu p\u00fablico para oferecer exatamente o que ele procura com as hashtags, assim voc\u00ea n\u00e3o corre o risco de atrair outros usu\u00e1rios que n\u00e3o possuem interesse em seu conte\u00fado.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Tamb\u00e9m tenha cuidado durante a escrita das palavras ou frases, como a famosa \u201c#vaidarcerto\u201d, para n\u00e3o cometer erros de ortografia (#vaidarserto). Se isso acontecer, a rede social \u2018n\u00e3o entende\u2019 o que voc\u00ea digitou e o seu conte\u00fado n\u00e3o iria aparecer dentro da tag.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Por fim, esque\u00e7a as hashtags banidas. S\u00e3o tags que foram utilizadas com inten\u00e7\u00f5es ruins e a plataforma decidiu penalizar quem a utilizar, como #boatarde, #phone, #medicina, entre outros.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">&nbsp;<\/span><span style=\"font-weight: 400\">Hashtags por volume<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">O fato do Instagram informar a quantidade de uso de cada hashtag, pode ajudar voc\u00ea a criar estrat\u00e9gias com as tags de alto e baixo volume. Mas o que isso significa?<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Veja o exemplo:<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400\">Alto volume: s\u00e3o as hashtags do Instagram mais populares e possuem um alto n\u00edvel de competi\u00e7\u00e3o, como as que j\u00e1 foram usadas em mais de 300 mil publica\u00e7\u00f5es;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">Baixo volume: S\u00e3o as menos utilizadas, com uma quantidade mais baixa e menor competi\u00e7\u00e3o, como as que est\u00e3o na faixa de 5 ou 10 mil publica\u00e7\u00f5es.<\/span><\/li>\n<\/ul>\n\n\n\n<p><span style=\"font-weight: 400\">Assim, conte\u00fados que possibilitam o uso de hashtags de alto volume s\u00e3o mais f\u00e1ceis de serem encontrados, mas competem muito com outros posts (de criadores de conte\u00fado maiores, inclusive), podendo diminuir seu alcance entre os usu\u00e1rios do Instagram.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">J\u00e1 no caso das que possuem competitividade menor a sua chance de ser encontrado aumenta, refor\u00e7ando a sua autoridade, por exemplo. Mas essa situa\u00e7\u00e3o pode ser menos frequente, j\u00e1 que o volume \u00e9 menor.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">&nbsp;<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Hashtags_locais\"><\/span><span style=\"font-weight: 400\">Hashtags locais<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><span style=\"font-weight: 400\">Adicionalmente, voc\u00ea pode encontrar as hashtags mais usadas na sua localidade e us\u00e1-las em sua estrat\u00e9gia, fazendo com que a postagem alcance os usu\u00e1rios pr\u00f3ximos de voc\u00ea e proporcione um relacionamento mais realista.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Invista nos nomes das cidades e bairros, inclusive com adjetivos qualitativos. Por exemplo: #s\u00e3opaulo e #s\u00e3opaulosaud\u00e1vel (caso o seu neg\u00f3cio online seja do <\/span><a href=\"https:\/\/herospark.com\/blog\/o-que-e-nicho\/\"><span style=\"font-weight: 400\">nicho<\/span><\/a><span style=\"font-weight: 400\"> da Sa\u00fade).<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Quantas_hashtags_usar\"><\/span><b>Quantas hashtags usar?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><span style=\"font-weight: 400\">\u00c9 importante n\u00e3o colocar listas gigantes de hashtags na sua publica\u00e7\u00e3o no Instagram. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Alguns empreendedores digitais acreditam que se a postagem possuir o m\u00e1ximo de hashtags permitido, melhor ser\u00e1 o alcance dela. Mas isso pode, na verdade, at\u00e9 prejudicar o perfil \u2014 por raz\u00f5es t\u00e9cnicas e est\u00e9ticas.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Os exageros podem ser detectados como atividade de automa\u00e7\u00e3o ou spam, ent\u00e3o coloque apenas as hashtags que possuem mais relev\u00e2ncia. O bloco de texto cheio de hashtags tamb\u00e9m n\u00e3o d\u00e1 uma boa impress\u00e3o \u00e0 sua \u2018vitrine\u2019, que \u00e9 o seu feed do Instagram.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Assim, priorizar as hashtags mais usadas \u00e9 usar o recurso com <\/span><a href=\"https:\/\/herospark.com\/blog\/estrategias-de-vendas\/\"><span style=\"font-weight: 400\">estrat\u00e9gia<\/span><\/a><span style=\"font-weight: 400\"> e alcan\u00e7ar melhores resultados. S\u00f3 porque existem milhares de tags diferentes, n\u00e3o significa que voc\u00ea deva utiliz\u00e1-las todas.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Que tal dar o pr\u00f3ximo passo na sua produ\u00e7\u00e3o de conte\u00fado? Para isso, confira nossos <\/span><b>e-books gratuitos com dicas para tornar suas redes sociais ainda mais incr\u00edveis:<\/b><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/contents.herospark.com\/ebook-como-criar-suas-redes-sociais\"><strong>Descubra na pr\u00e1tica como criar as suas redes sociais<\/strong><\/a><\/li>\n\n\n\n<li><strong><a href=\"https:\/\/contents.herospark.com\/estudio-de-gravacao\">Ebook + MasterClass: Como montar um est\u00fadio de grava\u00e7\u00e3o de acordo com seu or\u00e7amento!<\/a><\/strong><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"Voc&ecirc; conhece a import&acirc;ncia de incluir hashtags mais usadas nas suas redes sociais? Essas tags tiveram o seu in&iacute;cio no Twitter e atualmente podemos v&ecirc;-las em quase todas as outras&hellip;\n","protected":false},"author":63,"featured_media":3063,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_uag_custom_page_level_css":"","footnotes":""},"categories":[2068,2557],"tags":[3012,3013,2328],"yst_prominent_words":[56,195,189,196,1873],"class_list":{"0":"post-3062","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marketing-digital","8":"category-redes-sociais","9":"tag-hashtags","10":"tag-hashtags-mais-usadas","11":"tag-instagram"},"acf":[],"uagb_featured_image_src":{"full":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/04\/hashtags-mais-usadas.jpeg",1200,628,false],"thumbnail":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/04\/hashtags-mais-usadas-150x150.jpeg",150,150,true],"medium":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/04\/hashtags-mais-usadas-300x157.jpeg",300,157,true],"medium_large":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/04\/hashtags-mais-usadas-768x402.jpeg",768,402,true],"large":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/04\/hashtags-mais-usadas-1024x536.jpeg",1024,536,true],"1536x1536":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/04\/hashtags-mais-usadas.jpeg",1200,628,false],"2048x2048":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/04\/hashtags-mais-usadas.jpeg",1200,628,false],"pk-small":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/04\/hashtags-mais-usadas-80x80.jpeg",80,80,true],"pk-thumbnail":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/04\/hashtags-mais-usadas-300x225.jpeg",300,225,true],"cs-small":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/04\/hashtags-mais-usadas-80x80.jpeg",80,80,true],"cs-intermediate":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/04\/hashtags-mais-usadas-240x180.jpeg",240,180,true],"cs-thumbnail":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/04\/hashtags-mais-usadas-390x290.jpeg",390,290,true],"cs-thumbnail-uncropped":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/04\/hashtags-mais-usadas-390x204.jpeg",390,204,true],"cs-medium":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/04\/hashtags-mais-usadas-820x429.jpeg",820,429,true],"cs-large":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/04\/hashtags-mais-usadas-1180x618.jpeg",1180,618,true],"web-stories-poster-portrait":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/04\/hashtags-mais-usadas-640x628.jpeg",640,628,true],"web-stories-publisher-logo":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/04\/hashtags-mais-usadas-96x96.jpeg",96,96,true],"web-stories-thumbnail":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/04\/hashtags-mais-usadas-150x79.jpeg",150,79,true]},"uagb_author_info":{"display_name":"Nilson Filatieri","author_link":"https:\/\/herospark.com\/blog\/author\/nilson\/"},"uagb_comment_info":5,"uagb_excerpt":"Voc&ecirc; conhece a import&acirc;ncia de incluir hashtags mais usadas nas suas redes sociais? Essas tags tiveram o seu in&iacute;cio no Twitter e atualmente podemos v&ecirc;-las em quase todas as outras&hellip;","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v14.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Descubra as hashtags mais usadas no Instagram<\/title>\n<meta name=\"description\" content=\"Lista das hashtags mais usadas nos principais nichos de neg\u00f3cios. Escolhendo as hashtags certas, seus posts alcan\u00e7am mais pessoas.\" \/>\n<meta name=\"robots\" content=\"index, follow\" \/>\n<meta name=\"googlebot\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta name=\"bingbot\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/herospark.com\/blog\/hashtags-mais-usadas\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Descubra as hashtags mais usadas no Instagram\" \/>\n<meta property=\"og:description\" content=\"Lista das hashtags mais usadas nos principais nichos de neg\u00f3cios. Escolhendo as hashtags certas, seus posts alcan\u00e7am mais pessoas.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/herospark.com\/blog\/hashtags-mais-usadas\/\" \/>\n<meta property=\"og:site_name\" content=\"HeroSpark Blog\" \/>\n<meta property=\"article:published_time\" content=\"2021-04-12T20:38:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-22T18:54:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/04\/hashtags-mais-usadas.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","amp_enabled":true,"_links":{"self":[{"href":"https:\/\/herospark.com\/blog\/wp-json\/wp\/v2\/posts\/3062","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/herospark.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/herospark.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/herospark.com\/blog\/wp-json\/wp\/v2\/users\/63"}],"replies":[{"embeddable":true,"href":"https:\/\/herospark.com\/blog\/wp-json\/wp\/v2\/comments?post=3062"}],"version-history":[{"count":0,"href":"https:\/\/herospark.com\/blog\/wp-json\/wp\/v2\/posts\/3062\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/herospark.com\/blog\/wp-json\/wp\/v2\/media\/3063"}],"wp:attachment":[{"href":"https:\/\/herospark.com\/blog\/wp-json\/wp\/v2\/media?parent=3062"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/herospark.com\/blog\/wp-json\/wp\/v2\/categories?post=3062"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/herospark.com\/blog\/wp-json\/wp\/v2\/tags?post=3062"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/herospark.com\/blog\/wp-json\/wp\/v2\/yst_prominent_words?post=3062"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}