{"id":5449,"date":"2021-09-18T14:09:15","date_gmt":"2021-09-18T17:09:15","guid":{"rendered":"https:\/\/herospark.com\/blog\/?p=5449"},"modified":"2025-04-22T16:03:30","modified_gmt":"2025-04-22T19:03:30","slug":"landing-page-de-vendas","status":"publish","type":"post","link":"https:\/\/herospark.com\/blog\/landing-page-de-vendas\/","title":{"rendered":"Landing page de vendas: 8 melhores modelos [+ DICAS]"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Vender online se torna muito mais f\u00e1cil quando podemos contar com uma <\/span><b>landing page de vendas<\/b><span style=\"font-weight: 400\"> \u00e0 nossa disposi\u00e7\u00e3o, n\u00e3o \u00e9 verdade? Isso porque esse poderoso recurso pode convencer mais facilmente o visitante a realizar uma compra no seu neg\u00f3cio.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Al\u00e9m disso, a <a href=\"https:\/\/herospark.com\/blog\/landing-page\">landing page<\/a> pode otimizar consideravelmente o seu tempo, j\u00e1 que ela pode ser criada em pouqu\u00edssimos minutos. Pelo menos na plataforma da HeroSpark \u00e9 assim que acontece!<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Entretanto, para converter muitas vendas, \u00e9 preciso saber quais recursos visuais e informativos devem ser utilizados na sua <\/span><b>p\u00e1gina de vendas<\/b><span style=\"font-weight: 400\"> a fim de persuadir o usu\u00e1rio. Lembre-se sempre que ela precisa ser atrativa e convincente.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Por isso, preparamos este conte\u00fado, que vai te explicar os principais conceitos envolvidos na cria\u00e7\u00e3o de uma <\/span><b>landing page de vendas<\/b><b>&nbsp;<\/b><span style=\"font-weight: 400\">e os melhores modelos para te inspirar<\/span><b>. <\/b><span style=\"font-weight: 400\">Vem conferir!<\/span><\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_45_2 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">O que voc&ecirc; ver&aacute;:<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"ez-toc-toggle-icon-1\"><label for=\"item-6aa891204a1fe\" aria-label=\"Table of Content\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><input style='display:none' type=\"checkbox\" id=\"item-6aa891204a1fe\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/herospark.com\/blog\/landing-page-de-vendas\/#O_que_e_uma_landing_page_de_vendas\" title=\"O que \u00e9 uma landing page de vendas?\">O que \u00e9 uma landing page de vendas?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/herospark.com\/blog\/landing-page-de-vendas\/#Qual_e_a_diferenca_entre_landing_page_de_vendas_loja_online_e_marketplace\" title=\"Qual \u00e9 a diferen\u00e7a entre landing page de vendas, loja online e marketplace?\">Qual \u00e9 a diferen\u00e7a entre landing page de vendas, loja online e marketplace?<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/herospark.com\/blog\/landing-page-de-vendas\/#Landing_page_de_vendas\" title=\"Landing page de vendas\">Landing page de vendas<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/herospark.com\/blog\/landing-page-de-vendas\/#Loja_online\" title=\"Loja online\">Loja online<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/herospark.com\/blog\/landing-page-de-vendas\/#Marketplace\" title=\"Marketplace\">Marketplace<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/herospark.com\/blog\/landing-page-de-vendas\/#8_exemplos_landing_pages\" title=\"8 exemplos landing pages\">8 exemplos landing pages<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/herospark.com\/blog\/landing-page-de-vendas\/#1_Nubank\" title=\"1. Nubank\">1. Nubank<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/herospark.com\/blog\/landing-page-de-vendas\/#2_Minicurso_de_fotografia_e_edicao_de_imagens_-_Isabella_Fernandes_Camargo\" title=\"2. Minicurso de fotografia e edi\u00e7\u00e3o de imagens &#8211; Isabella Fernandes Camargo\">2. Minicurso de fotografia e edi\u00e7\u00e3o de imagens &#8211; Isabella Fernandes Camargo<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/herospark.com\/blog\/landing-page-de-vendas\/#3_Curso_PASUnB_-_Loope\" title=\"3. Curso PAS\/UnB &#8211; Loope\">3. Curso PAS\/UnB &#8211; Loope<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/herospark.com\/blog\/landing-page-de-vendas\/#4_Spotify\" title=\"4. Spotify\">4. Spotify<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/herospark.com\/blog\/landing-page-de-vendas\/#5_Uber\" title=\"5. Uber\">5. Uber<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/herospark.com\/blog\/landing-page-de-vendas\/#6_Jornada_Agenda_Lotada_-_Kelly_Oliveira\" title=\"6. Jornada Agenda Lotada &#8211; Kelly Oliveira\">6. Jornada Agenda Lotada &#8211; Kelly Oliveira<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/herospark.com\/blog\/landing-page-de-vendas\/#7_Imersao_Admiravel_Mulher_Nova_-_Kathiusia_Correia\" title=\"7. Imers\u00e3o Admir\u00e1vel Mulher Nova &#8211; Kathiusia Correia\">7. Imers\u00e3o Admir\u00e1vel Mulher Nova &#8211; Kathiusia Correia<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/herospark.com\/blog\/landing-page-de-vendas\/#8_Curso_Express_Gratuito_de_Marketing_Digital\" title=\"8. Curso Express Gratuito de Marketing Digital\">8. Curso Express Gratuito de Marketing Digital<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/herospark.com\/blog\/landing-page-de-vendas\/#Como_criar_uma_landing_page_na_HeroSpark\" title=\"Como criar uma landing page na HeroSpark?\">Como criar uma landing page na HeroSpark?<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"O_que_e_uma_landing_page_de_vendas\"><\/span>O que \u00e9 uma landing page de vendas?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>A p\u00e1gina de vendas tem como finalidade vender um produto ou um servi\u00e7o do seu neg\u00f3cio online.&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Isso significa que a <\/span><strong>landing page de vendas<\/strong><span style=\"font-weight: 400\"> deseja converter vendas, e n\u00e3o capturar leads, como ocorre em <a href=\"https:\/\/herospark.com\/blog\/pagina-de-captura\/\">p\u00e1ginas de captura<\/a>, na qual algum servi\u00e7o gratuito \u00e9 disponibilizado.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Nesse sentido, para persuadir o potencial cliente, uma <\/span><a href=\"https:\/\/herospark.com\/blog\/pagina-de-vendas\/#Elementos_da_pagina_de_vendas\">p\u00e1gina de vendas<\/a><span style=\"font-weight: 400\"> completa cont\u00e9m:<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Descri\u00e7\u00e3o completa do produto ou servi\u00e7o;<\/li>\n\n\n\n<li>Vantagens da compra;<\/li>\n\n\n\n<li>Demonstra\u00e7\u00e3o do produto ou servi\u00e7o;<\/li>\n\n\n\n<li>Depoimentos de quem j\u00e1 comprou;<\/li>\n\n\n\n<li><a href=\"https:\/\/herospark.com\/blog\/o-que-e-faq\/\">Solu\u00e7\u00f5es para poss\u00edveis d\u00favidas<\/a>;<\/li>\n\n\n\n<li>Pre\u00e7o e formas de pagamento;<\/li>\n\n\n\n<li><a href=\"https:\/\/herospark.com\/blog\/cta\/\">Chamadas para a\u00e7\u00e3o<\/a> que direcionem para a p\u00e1gina de checkout, onde o cliente finalizar\u00e1 a compra;<\/li>\n\n\n\n<li>Informa\u00e7\u00f5es sobre garantia do produto digital;<\/li>\n\n\n\n<li>Pol\u00edtica de privacidade e termos de uso;<\/li>\n\n\n\n<li>Contatos e informa\u00e7\u00f5es sobre o produtor.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Conhe\u00e7a a a ferramenta de cria\u00e7\u00e3o de landing page da HeroSpark. Crie uma conta, \u00e9 gr\u00e1tis.<\/p>\n\n\n\n\n\t\t\t\t\t<script>\n\t\t\t\t\t\twindow.hsFormsOnReady = window.hsFormsOnReady || [];\n\t\t\t\t\t\twindow.hsFormsOnReady.push(()=>{\n\t\t\t\t\t\t\thbspt.forms.create({\n\t\t\t\t\t\t\t\tportalId: 734319,\n\t\t\t\t\t\t\t\tformId: \"da4b7d7d-16bd-49b3-993f-84e4da66838c\",\n\t\t\t\t\t\t\t\ttarget: \"#hbspt-form-1789432096000-2098661987\",\n\t\t\t\t\t\t\t\tregion: \"na1\",\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t})});\n\t\t\t\t\t<\/script>\n\t\t\t\t\t<div class=\"hbspt-form\" id=\"hbspt-form-1789432096000-2098661987\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Qual_e_a_diferenca_entre_landing_page_de_vendas_loja_online_e_marketplace\"><\/span>Qual \u00e9 a diferen\u00e7a entre landing page de vendas, loja online e marketplace?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Embora p\u00e1gina de vendas, loja online e marketplace tenham como objetivo principal as vendas de um produto ou servi\u00e7o<span style=\"font-weight: 400\">, \u00e9 preciso saber que elas se diferenciam muito. Principalmente em estrutura.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Ter conhecimento sobre essas quest\u00f5es \u00e9 essencial para que voc\u00ea possa escolher a modalidade que mais atende a sua necessidade e, portanto, que v\u00e1 trazer os melhores resultados.&nbsp;<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Landing_page_de_vendas\"><\/span>Landing page de vendas<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A landing page de vendas <span style=\"font-weight: 400\">\u00e9 uma p\u00e1gina bem mais simples de se criar e operar. Nela, voc\u00ea pode colocar os seus produtos e servi\u00e7os \u00e0 venda a partir de templates j\u00e1 prontos.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Justamente por ser estruturada em uma \u00fanica p\u00e1gina, a descri\u00e7\u00e3o do <\/span>produto ou servi\u00e7o<span style=\"font-weight: 400\"> \u00e9 mais rica do que em qualquer outro modelo de vendas. Assim, \u00e9 poss\u00edvel criar v\u00e1rias p\u00e1ginas para vender diferentes produtos\/servi\u00e7os.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Al\u00e9m disso, o propriet\u00e1rio de uma landing page n\u00e3o precisa se preocupar com um gerenciamento mais robusto, como \u00e9 o caso das lojas online, por exemplo.&nbsp;&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Nesse sentido, a <\/span>p\u00e1gina de vendas <span style=\"font-weight: 400\">\u00e9 ideal para quem trabalha com poucos produtos ou servi\u00e7os e deseja estreitar o relacionamento com os consumidores, pois a personaliza\u00e7\u00e3o da p\u00e1gina permite isso.&nbsp;<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Loja_online\"><\/span>Loja online<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">A loja online, por sua vez, possibilita a venda de variados produtos em um mesmo espa\u00e7o, pois consiste em uma plataforma mais elaborada e robusta. Ela pode conter v\u00e1rias p\u00e1ginas, uma para cada produto, por exemplo.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Entretanto, para ter uma loja virtual, \u00e9 preciso contar com um especialista que possa desenvolv\u00ea-la, estrutur\u00e1-la e dar a devida manuten\u00e7\u00e3o, pois, diferentemente da&nbsp;<\/span>p\u00e1gina de vendas<span style=\"font-weight: 400\">, dificilmente uma pessoa leiga conseguir\u00e1 coloc\u00e1-la no ar.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Nesse caso, a loja online \u00e9 recomendada para quem trabalha com muitos produtos e deseja concentrar todos eles em um \u00fanico espa\u00e7o. Al\u00e9m disso, ela pode ser tamb\u00e9m uma oportunidade para quem busca reconhecimento.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Marketplace\"><\/span>Marketplace<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Por fim, saiba que o marketplace \u00e9 totalmente diferente das modalidades anteriormente apresentadas. <\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Afinal, esse \u00e9 um espa\u00e7o onde v\u00e1rias pessoas podem vender diversos produtos.&nbsp;<\/span><span style=\"font-weight: 400\">Ou seja, ele funciona como uma esp\u00e9cie de shopping center virtual.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Nesse sentido, o marketplace se difere pelo fato de permitir que, dentro de um mesmo espa\u00e7o virtual, existam diversas empresas. Isso quer dizer que n\u00e3o h\u00e1 exclusividade.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">O consumidor poder\u00e1 encontrar dentro da plataforma produtos ou servi\u00e7os concorrentes.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Al\u00e9m disso, n\u00e3o \u00e9 poss\u00edvel estabelecer relacionamentos com os clientes e nem construir uma boa reputa\u00e7\u00e3o da sua marca. <\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Por isso mesmo, o marketplace \u00e9 ideal apenas para quem quer vender e lucrar, sem se preocupar com outras quest\u00f5es.&nbsp;<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"8_exemplos_landing_pages\"><\/span>8 exemplos landing pages<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Agora que voc\u00ea j\u00e1 sabe tudo sobre a <\/span>p\u00e1gina de vendas<span style=\"font-weight: 400\">, \u00e9 hora de conhecer os melhores <\/span><b>modelos de landing pages<\/b><span style=\"font-weight: 400\">. <\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Isso com certeza te inspirar\u00e1 e te ajudar\u00e1 a criar p\u00e1ginas que convertam muito!<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Nubank\"><\/span>1. Nubank<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Voc\u00ea provavelmente j\u00e1 conhece o Nubank, n\u00e3o \u00e9 mesmo? Afinal, ele \u00e9 uma das principais fintechs do Brasil. Pois ent\u00e3o, saiba que ele pode ser uma boa refer\u00eancia para a constru\u00e7\u00e3o da sua landing page.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Isso porque a empresa explora, em uma \u00fanica p\u00e1gina, todos os benef\u00edcios da utiliza\u00e7\u00e3o do seu servi\u00e7o, de forma simples e direta, como:<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400\">Zero anuidade;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">Sem burocracia;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">Envie e receba pagamentos em segundos;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">O fim da complexidade.<\/span><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">S\u00e3o pouqu\u00edssimos escritos, mas suficientes para que o usu\u00e1rio entenda quais s\u00e3o os servi\u00e7os (cart\u00e3o de cr\u00e9dito e conta digital) e como eles podem facilitar a vida de quem os utiliza. Na parte superior da tela, est\u00e1 o principal bot\u00e3o: \u201cQuero ser Nubank\u201d.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Conv\u00e9m mencionar que o visual da landing page da fintech \u00e9 clean, nas cores branca e roxa, e apresenta poucas imagens. <\/span><a href=\"https:\/\/nubank.com.br\/pedir\/nu\/?utm_source=google&amp;utm_medium=cpc&amp;utm_campaign=1784086961&amp;utm_term=118905407472&amp;utm_word=nubank&amp;utm_content=501678642441&amp;ad_position=&amp;match_type=e&amp;location=1032126&amp;device=c&amp;utm_keyword_id=aud-341335773998:kwd-306018933097&amp;utm_placement=&amp;extension=&amp;geolocation=1032126&amp;google_channel=google_brand&amp;gclid=CjwKCAjwj8eJBhA5EiwAg3z0m60eeK_no9AgT1ZQmxpezKtugFeCvJnFR05qyG136VP7iKCFWsuH-hoCHYAQAvD_BwE\"><span style=\"font-weight: 400\">Confira a landing page do Nubank!<\/span><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Minicurso_de_fotografia_e_edicao_de_imagens_-_Isabella_Fernandes_Camargo\"><\/span>2. Minicurso de fotografia e edi\u00e7\u00e3o de imagens &#8211; Isabella Fernandes Camargo<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img  fetchpriority=\"high\"  decoding=\"async\"  width=\"1053\"  height=\"729\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"\"  class=\"wp-image-5450 pk-lazyload\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 1053px) 100vw, 1053px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-isabella.jpg\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-isabella.jpg 1053w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-isabella-300x208.jpg 300w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-isabella-1024x709.jpg 1024w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-isabella-768x532.jpg 768w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-isabella-907x628.jpg 907w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Esse segundo exemplo de landing page que separamos para voc\u00ea foi produzido na plataforma da <a href=\"http:\/\/herospark.com\">HeroSpark<\/a>!<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">A influenciadora <a href=\"https:\/\/isacamargo.herospark.co\/te-ensino-a-transformar-suas-fotos-do-instagram\">Isabella Camargo<\/a> criou a sua pr\u00f3pria p\u00e1gina para vender um minicurso que ensina a tirar boas fotos, editar e publicar nas redes sociais.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Em uma \u00fanica p\u00e1gina ela colocou todas as informa\u00e7\u00f5es relevantes e necess\u00e1rias, inclusive os m\u00f3dulos do curso, para que os interessados descubram o que eles encontraram ao longo da jornada.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Al\u00e9m disso, a Isa tamb\u00e9m utilizou um outro recurso visual e informativo super interessante: o v\u00eddeo.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Em menos de um minuto ela conta que consegue atrair os seus mais de 40 mil seguidores por meio de suas fotos e d\u00e1 boas raz\u00f5es para os usu\u00e1rios adquirirem o curso.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">E \u00e9 claro: ela n\u00e3o se esqueceu de colocar o valor e os bot\u00f5es \u201cMatricule-se agora\u201d e \u201cComece agora\u201d para que o interessado adquira logo o curso.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Curso_PASUnB_-_Loope\"><\/span>3. Curso PAS\/UnB &#8211; Loope<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img  decoding=\"async\"  width=\"1024\"  height=\"834\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"\"  class=\"wp-image-5466 pk-lazyload\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 1024px) 100vw, 1024px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-pas-1024x834.jpg\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-pas-1024x834.jpg 1024w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-pas-300x244.jpg 300w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-pas-768x625.jpg 768w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-pas-771x628.jpg 771w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-pas.jpg 1056w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Esse \u00e9 mais um exemplo de landing page criada na plataforma HeroSpark. Dessa vez, o curso \u00e9 destinado a quem deseja passar no Programa de Avalia\u00e7\u00e3o Seriada (PAS) da Universidade de Bras\u00edlia (UnB).<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Nessa p\u00e1gina de vendas, voc\u00ea ver\u00e1 que a <a href=\"https:\/\/cursopasdigital.herospark.co\/p\/cursopasunb\">Loope<\/a>, empresa que oferece o curso, utilizou os mais variados recursos para atrair o p\u00fablico. Por exemplo: imagens, v\u00eddeos, \u00edcones, texto que descreve o conte\u00fado do curso, perguntas frequentes e um formul\u00e1rio para quem quiser tirar as suas d\u00favidas.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Al\u00e9m disso, a p\u00e1gina tamb\u00e9m conta com depoimentos de estudantes, valores do curso e muitos bot\u00f5es para que o usu\u00e1rio realize a sua compra.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Com tudo isso, n\u00e3o h\u00e1 como negar que a landing page ficou simplesmente sensacional, atrativa e muito explicativa.&nbsp;<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Spotify\"><\/span>4. Spotify<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">O Spotify, um servi\u00e7o de streaming de m\u00fasica, podcast e v\u00eddeo, resolveu ousar e criou p\u00e1ginas de vendas diferentes para os mais variados grupos: universit\u00e1rios, casais e fam\u00edlia de 6 membros.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Em cada uma delas, ela apresenta as vantagens de adquirir o Spotify Premium para um determinado grupo. Al\u00e9m disso, oferece a gratuidade do servi\u00e7o por 1 m\u00eas, no caso dos casais e da fam\u00edlia, e por 3 meses, no caso dos universit\u00e1rios.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Ademais, a empresa traz, em todas as landing pages, respostas a perguntas que possam surgir.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">O seu visual, por sua vez, varia conforme o p\u00fablico, sendo que o de fam\u00edlia, como conta com uma variedade maior de pessoas, que s\u00e3o de diferentes idades, tem mais recursos visuais.&nbsp;<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.spotify.com\/br\/duo\/?utm_source=br-pt_brand_contextual-desktop_text&amp;utm_medium=paidsearch&amp;utm_campaign=alwayson_latam_br_premiumbusiness_core_brand+contextual-desktop+text+exact+br-pt+google&amp;gclid=CjwKCAjwj8eJBhA5EiwAg3z0m4P2v_Iu_tKXjPTVDBhro2bZTMLImxG_5c0ZxzzW8t9odkxb_PVd2hoCq04QAvD_BwE&amp;gclsrc=aw.ds\"><span style=\"font-weight: 400\">Landing page do plano para casais<\/span><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.spotify.com\/br\/family\/?utm_source=br-pt_brand_contextual-desktop_text&amp;utm_medium=paidsearch&amp;utm_campaign=alwayson_latam_br_premiumbusiness_core_brand+contextual-desktop+text+exact+br-pt+google&amp;gclid=CjwKCAjwj8eJBhA5EiwAg3z0myqDre0gyuTHCiDR81fVUZNGOfxKe1AR8Ku-9mEVatIDRaY3SEYH0BoCdTIQAvD_BwE&amp;gclsrc=aw.ds\"><span style=\"font-weight: 400\">Landing page do plano para fam\u00edlia<\/span><\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.spotify.com\/br\/student\/?utm_source=br-pt_brand_contextual-desktop_text&amp;utm_medium=paidsearch&amp;utm_campaign=alwayson_latam_br_premiumbusiness_core_brand+contextual-desktop+text+exact+br-pt+google&amp;gclid=CjwKCAjwj8eJBhA5EiwAg3z0m4z01ZP42BBvDper44wWTvoHQw3FSjmHjkO1Ek6s5yPGYzNhqhAiOBoCiLcQAvD_BwE&amp;gclsrc=aw.ds\"><span style=\"font-weight: 400\">Landing page do plano para universit\u00e1rios<\/span><\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Uber\"><\/span><span style=\"font-weight: 400\">5. Uber<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">A Uber conta com um bom exemplo de landing page de vendas,<\/span><b> unindo informa\u00e7\u00f5es e facilidade<\/b><span style=\"font-weight: 400\">. Nesse sentido, o usu\u00e1rio que deseja dirigir para a empresa acessa um formul\u00e1rio logo no in\u00edcio da p\u00e1gina.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Conforme o visitante vai descendo pela p\u00e1gina, ele visualiza diversas informa\u00e7\u00f5es relevantes e encontra algumas respostas sobre como \u00e9 dirigir para a empresa.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Na p\u00e1gina voc\u00ea encontra blocos divididos com as seguintes informa\u00e7\u00f5es:<\/span><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"font-weight: 400\">Estimativa de ganhos;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">Motivos para dirigir na Uber;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">Disponibilidade de loca\u00e7\u00e3o de carro;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">Perguntas frequentes dos usu\u00e1rios;<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400\">Entre outras informa\u00e7\u00f5es.<\/span><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Al\u00e9m disso, a Uber direciona o visitante por meio de CTAs diretos, para que, assim, ele tenha cada vez mais certeza de que a empresa \u00e9 uma \u00f3tima companhia para trabalhar.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_Jornada_Agenda_Lotada_-_Kelly_Oliveira\"><\/span><span style=\"font-weight: 400\">6. Jornada Agenda Lotada &#8211; Kelly Oliveira<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img  decoding=\"async\"  width=\"1024\"  height=\"496\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"\"  class=\"wp-image-8370 pk-lazyload\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 1024px) 100vw, 1024px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/exemplo-de-landing-page-1024x496.jpg\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/exemplo-de-landing-page-1024x496.jpg 1024w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/exemplo-de-landing-page-300x145.jpg 300w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/exemplo-de-landing-page-768x372.jpg 768w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/exemplo-de-landing-page-150x73.jpg 150w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/exemplo-de-landing-page.jpg 1056w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">A landing page \u201cJornada Agenda Lotada\u201d foi desenvolvida na plataforma da HeroSpark. Nela, Kelly Oliveira convida outras psic\u00f3logas para sua mentoria de carreira em psicologia cl\u00ednica. A p\u00e1gina \u00e9 direta e conta com um t\u00edtulo chamativo e uma chamada para a\u00e7\u00e3o.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Com um design super informativo e direcionamento do evento, Kelly conta o que a pessoa vai aprender na sua mentoria. Al\u00e9m disso, disponibiliza um formul\u00e1rio que solicita: nome, e-mail e WhatsApp do usu\u00e1rio. <\/span><b>Tudo de forma simples e direta<\/b><span style=\"font-weight: 400\">.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"7_Imersao_Admiravel_Mulher_Nova_-_Kathiusia_Correia\"><\/span><span style=\"font-weight: 400\">7. Imers\u00e3o Admir\u00e1vel Mulher Nova &#8211; Kathiusia Correia<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img  loading=\"lazy\"  decoding=\"async\"  width=\"732\"  height=\"512\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"\"  class=\"wp-image-8369 pk-lazyload\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 732px) 100vw, 732px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/exemplo-de-landing-page-2.jpg\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/exemplo-de-landing-page-2.jpg 732w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/exemplo-de-landing-page-2-300x210.jpg 300w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/exemplo-de-landing-page-2-150x105.jpg 150w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">A psic\u00f3loga Kathiusia criou uma landing page de vendas tamb\u00e9m na HeroSpark para seu evento de Imers\u00e3o 100% online. Na primeira parte, ela j\u00e1 explica sobre o curso e insere um formul\u00e1rio de inscri\u00e7\u00e3o gratuita para o usu\u00e1rio, pedindo apenas nome e e-mail.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Abaixo ela conversa com a persona e explica um pouco mais sobre a necessidade da imers\u00e3o para mulheres com baixa autoestima e mostra como \u00e9 a metodologia da imers\u00e3o.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Para finalizar, Kathiusia utiliza a <\/span><b>prova social<\/b><span style=\"font-weight: 400\"> com relatos de pessoas que j\u00e1 participaram de desafios que ela promoveu e inseriu um CTA para converter os leads que se identificaram e perceberam a necessidade da imers\u00e3o.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"8_Curso_Express_Gratuito_de_Marketing_Digital\"><\/span><span style=\"font-weight: 400\">8. Curso Express Gratuito de Marketing Digital<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Na landing page de Paulo Morpheus, Founder do Portal Matrix, de cara o usu\u00e1rio j\u00e1 encontra um formul\u00e1rio que solicita apenas nome e e-mail. Em seguida, h\u00e1 a seguinte CTA: \u201cQuero assistir o Curso Express\u201d.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Na parte de baixo da p\u00e1gina de vendas, Paulo mostra os <\/span><b>benef\u00edcios do curso<\/b><span style=\"font-weight: 400\"> e se apresenta melhor para que o usu\u00e1rio o conhe\u00e7a. Tudo isso seguindo aquele j\u00e1 conhecido m\u00e9todo: direto ao ponto.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Como_criar_uma_landing_page_na_HeroSpark\"><\/span><span style=\"font-weight: 400\">Como criar uma landing page na HeroSpark?<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Agora que voc\u00ea j\u00e1 se inspirou com alguns modelos de landing pages<span style=\"font-weight: 400\">, <strong>\u00e9 hora de saber como criar gratuitamente a sua <\/strong><\/span><strong>p\u00e1gina de vendas na HeroSpark.&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Nossa plataforma conta com incr\u00edveis templates, os quais voc\u00ea pode aproveitar e apenas complementar com as suas informa\u00e7\u00f5es. Al\u00e9m disso, ela \u00e9 super intuitiva e f\u00e1cil de mexer. Assim, voc\u00ea ter\u00e1 uma <\/span>landing page de vendas<span style=\"font-weight: 400\"> no ar em poucos minutos!<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para criar gratuitamente, \u00e9 s\u00f3 seguir estes passos:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">1. Acesse o site da <\/span><a href=\"http:\/\/herospark.com\"><span style=\"font-weight: 400\">HeroSpark<\/span><\/a><span style=\"font-weight: 400\">&nbsp;e escolha a op\u00e7\u00e3o gratuita clicando em \u201cComece gr\u00e1tis agora\u201d.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img  loading=\"lazy\"  decoding=\"async\"  width=\"512\"  height=\"236\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"\"  class=\"wp-image-5459 pk-lazyload\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 512px) 100vw, 512px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-1.jpg\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-1.jpg 512w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-1-300x138.jpg 300w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">2. Caso voc\u00ea n\u00e3o seja cadastrado na plataforma, fa\u00e7a rapidamente seu cadastro com e-mail e senha. Se j\u00e1 tiver o cadastro, basta fazer o seu login.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img  loading=\"lazy\"  decoding=\"async\"  width=\"512\"  height=\"239\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"\"  class=\"wp-image-5452 pk-lazyload\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 512px) 100vw, 512px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-2.png\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-2.png 512w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-2-300x140.png 300w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">3. V<\/span><span style=\"font-weight: 400\">oc\u00ea ser\u00e1 direcionado para uma p\u00e1gina que pedir\u00e1 o seu nome e a URL da sua conta. Essa URL ser\u00e1 usada para personalizar o dom\u00ednio das suas landing pages.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">4. Aqui, a HeroSpark vai querer saber um pouquinho mais sobre seu projeto, para poder otimizar a sua futura p\u00e1gina. Responda \u00e0s seis quest\u00f5es com aten\u00e7\u00e3o.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">5. J\u00e1 na p\u00e1gina inicial, clique em \u201cFunis\u201d, no menu que est\u00e1 no canto esquerdo da tela. E, em seguida, selecione \u201cCome\u00e7ar meu funil agora!\u201d.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img  loading=\"lazy\"  decoding=\"async\"  width=\"512\"  height=\"195\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"\"  class=\"wp-image-5453 pk-lazyload\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 512px) 100vw, 512px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-3.png\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-3.png 512w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-3-300x114.png 300w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">6. Na nova p\u00e1gina, clique em \u201cVender algo\u201d e em \u201cCome\u00e7ar funil\u201d.&nbsp;<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img  loading=\"lazy\"  decoding=\"async\"  width=\"512\"  height=\"200\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"\"  class=\"wp-image-5454 pk-lazyload\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 512px) 100vw, 512px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-4.png\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-4.png 512w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-4-300x117.png 300w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">7. Na p\u00e1gina seguinte, ser\u00e3o apresentados modelos de funis e suas estruturas. Escolha o que mais se adequa \u00e0s suas necessidades e clique em \u201cUsar funil\u201d.&nbsp;<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img  loading=\"lazy\"  decoding=\"async\"  width=\"512\"  height=\"196\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"\"  class=\"wp-image-5455 pk-lazyload\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 512px) 100vw, 512px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-5.png\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-5.png 512w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-5-300x115.png 300w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">8. Agora chegou o momento de come\u00e7ar a editar as p\u00e1ginas. Para isso, clique sobre a p\u00e1gina pela qual voc\u00ea quer come\u00e7ar a produ\u00e7\u00e3o.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img  loading=\"lazy\"  decoding=\"async\"  width=\"512\"  height=\"204\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"\"  class=\"wp-image-5456 pk-lazyload\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 512px) 100vw, 512px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-6.jpg\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-6.jpg 512w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-6-300x120.jpg 300w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">9. Ao navegar por cada uma das p\u00e1ginas mostradas na imagem acima, voc\u00ea ver\u00e1 que a HeroSpark fornece alguns designs e imagens de capas prontos. Assim, \u00e9 poss\u00edvel inserir, por cima dos templates, as informa\u00e7\u00f5es do seu <\/span><b>produto ou servi\u00e7o<\/b><span style=\"font-weight: 400\"> e demais detalhes necess\u00e1rios em uma landing page, como voc\u00ea viu neste conte\u00fado.<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img  loading=\"lazy\"  decoding=\"async\"  width=\"512\"  height=\"235\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"\"  class=\"wp-image-5457 pk-lazyload\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 512px) 100vw, 512px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-7.jpg\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-7.jpg 512w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-7-300x138.jpg 300w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">10. Landing page de vendas criada! Agora basta clicar em \u201csalvar e publicar\u201d.&nbsp;<\/span><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img  loading=\"lazy\"  decoding=\"async\"  width=\"512\"  height=\"239\"  src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABAQMAAAAl21bKAAAAA1BMVEUAAP+KeNJXAAAAAXRSTlMAQObYZgAAAAlwSFlzAAAOxAAADsQBlSsOGwAAAApJREFUCNdjYAAAAAIAAeIhvDMAAAAASUVORK5CYII=\"  alt=\"\"  class=\"wp-image-5458 pk-lazyload\"  data-pk-sizes=\"auto\"  data-ls-sizes=\"(max-width: 512px) 100vw, 512px\"  data-pk-src=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-8.jpg\"  data-pk-srcset=\"https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-8.jpg 512w, https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-8-300x140.jpg 300w\" ><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Saiba que na plataforma HeroSpark tamb\u00e9m \u00e9 poss\u00edvel criar quantos e-mails voc\u00ea quiser para enviar aos seus leads e clientes, saber quantas pessoas abriram esses e-mails, modificar a URL da landing page, consultar suas vendas, verificar o valor das suas transa\u00e7\u00f5es, entre muitos outros recursos.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Ficou alguma d\u00favida? Ent\u00e3o confira o passo a passo detalhado que est\u00e1 no nosso canal no YouTube.&nbsp;<\/span><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Como criar LANDING PAGE GR\u00c1TIS \ud83d\ude31 [ATUALIZADO]\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/PcnbwzCYEzc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Viu como \u00e9 simples?&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400\">Saiba mais como a HeroSpark pode te ajudar a criar a sua <\/span><b>landing page de vendas<\/b><span style=\"font-weight: 400\">, produzir o checkout das compras dos seus clientes e estabelecer bons relacionamentos com o seu p\u00fablico. Para isso, <a href=\"https:\/\/app.herospark.com\/login\">fa\u00e7a seu cadastro na plataforma hoje mesmo<\/a>!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"Vender online se torna muito mais f&aacute;cil quando podemos contar com uma landing page de vendas &agrave; nossa disposi&ccedil;&atilde;o, n&atilde;o &eacute; verdade? Isso porque esse poderoso recurso pode convencer mais&hellip;\n","protected":false},"author":63,"featured_media":5460,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_uag_custom_page_level_css":"","footnotes":""},"categories":[23,2454],"tags":[36,31,3364,3365,2396],"yst_prominent_words":[1302,1290,1261,1092,120,1266,218,585,280,275],"class_list":["post-5449","post","type-post","status-publish","format-standard","has-post-thumbnail","category-funil-de-vendas","category-landing-page","tag-criar-landing-page","tag-landing-page","tag-landing-page-de-vendas","tag-modelo-de-landing-page","tag-pagina-de-vendas"],"acf":[],"uagb_featured_image_src":{"full":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas.jpg",1200,628,false],"thumbnail":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-150x150.jpg",150,150,true],"medium":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-300x157.jpg",300,157,true],"medium_large":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-768x402.jpg",768,402,true],"large":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-1024x536.jpg",1024,536,true],"1536x1536":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas.jpg",1200,628,false],"2048x2048":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas.jpg",1200,628,false],"pk-small":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-80x80.jpg",80,80,true],"pk-thumbnail":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-300x225.jpg",300,225,true],"cs-small":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-80x80.jpg",80,80,true],"cs-intermediate":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-240x180.jpg",240,180,true],"cs-thumbnail":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-390x290.jpg",390,290,true],"cs-thumbnail-uncropped":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-390x204.jpg",390,204,true],"cs-medium":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-820x429.jpg",820,429,true],"cs-large":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-1180x618.jpg",1180,618,true],"web-stories-poster-portrait":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-640x628.jpg",640,628,true],"web-stories-publisher-logo":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-96x96.jpg",96,96,true],"web-stories-thumbnail":["https:\/\/herospark.com\/blog\/wp-content\/uploads\/sites\/6\/2021\/09\/landing-page-de-vendas-150x79.jpg",150,79,true]},"uagb_author_info":{"display_name":"Nilson Filatieri","author_link":"https:\/\/herospark.com\/blog\/author\/nilson\/"},"uagb_comment_info":5,"uagb_excerpt":"Vender online se torna muito mais f&aacute;cil quando podemos contar com uma landing page de vendas &agrave; nossa disposi&ccedil;&atilde;o, n&atilde;o &eacute; verdade? Isso porque esse poderoso recurso pode convencer mais&hellip;","yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v14.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Landing page de vendas: 8 melhores modelos [+ DICAS]<\/title>\n<meta name=\"description\" content=\"Uma landing page de vendas \u00e9 criada exclusivamente para converter visitantes em compradores. 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